The Speaker SEO Audit: Why You’re Not Ranking—And What to Fix First

In this Summer Learnin’ Series episode, Pat breaks down what’s keeping speakers from ranking online—and what to fix first to become more visible and bookable.
Pibworth Summer Learnin' Series Speaker SEO Audit

I joined Lauren Pibworth—North America’s most experienced marketer for professional speakers—for her Summer Learnin’ Series to dig into one of the biggest challenges facing speakers today: visibility.

You may have a polished website, a crystal-clear message, and killer talk titles—but if no one can find you in search results, you’re missing opportunities. That’s where SEO comes in.

In this session, we walk through:

  • The most common SEO issues holding speakers back

  • What “domain authority” really means

  • Why backlinks are still gold

  • How site speed, indexing, and structure impact rankings

  • And what exactly you should fix first to move the needle

I’ve been helping businesses improve their online visibility for over two decades (yes, since Google was still in its awkward teen years). If you’re not ranking—or not sure why—this episode is a must-watch.

Breathe Easier About Your Website

Join Connect. Convert. Exhale.—our no-fluff newsletter with 2 smart strategies and 1 calming reminder to help you grow online with clarity and ease.