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ebay Store to WooCommerce Website

Many businesses have created and built successful businesses on third party platforms but there comes a time when the owners become unhappy with the fees, the lack of control, or new policies.  Whether you want to add customized pages, expand your search engine optimization, or pay less for the cost of doing business with sites like ebay, etsy, squarespace, or their counterparts, there is typically a point where owners start to look for a website solutions that better meets their needs.  That is the case with this website redesign.  The client wanted to move all his products from his ebay store to WooCommerce website solution instead.

Services

Custom Design

We created a custom design for the home page that truly illuminated the product workmanship, highlighted a video, and called attention to their differentiating factor. By moving the ebay Store to WooCommerce Website, he was able to show off his guitars in a creative design worthy of their quality and craftsmanship.

    • Before Before Arrow
      ebay shopping sample
    • After After Arrow
      Final Prototype for moving an eBay Store to Woocommerce
    • Before Before Arrow
      ebay shopping product view
    • After After Arrow
      Moving an eBay Store to WooCommerce website design with video player
    • Before Before Arrow
      ebay shopping category list
    • After After Arrow
      Custom designed shopping cart after moving an eBay Store to WooCommerce
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Case Summary

Overview:

The owner of this website had established a strong presence on ebay but considered the fees excessive. His previous website had been built by another firm and he was unable to use it because it was laden with large images that made the site too slow for visitors to review products. As a result the client was unable to use it to make sales and turned to eBay as a solution.

Results:

We redesigned the website with a custom home page and added WooCommerce to a Wordpress website, so his products were being sold on a platform he owned, reducing his ebay fees, and providing him a solution he could market himself. We created a design focused on web speed and artistry to match the quality of the product.

There are several key factors to consider before building a website for a custom guitar company. Of paramount importance is how the musical instrument is displayed and how it sounds.

The home page included a unique video play graphic relatable to the music industry. We also focused on the guarantee and recommended the client include audio clips of the instrument within the video.

High-quality images and detailed descriptions of the custom guitars needed to be showcased to highlight the unique features and quality while also making them easily purchased through the ecommerce functionality.

We improved the structure of the website to make it easy to with a search bar, easy-to-find contact information, and a clear and simple checkout process. The site was optimized for a mobile experience.

All that was required when we passed the site to the client was marketing.

Conclusion:

When deciding whether to sell products on third party platform, like ebay, or on a WordPress website with WooCommerce, there are several factors to consider.

First, consider your target audience and where they are most likely to find your products. If the target audience is more likely to find the products through search engines or social media, a website is likely the best choice.

Second, consider the fees and costs associated with each platform. Selling on eBay typically involves listing fees and a percentage of the final sale price, while setting up a website with WooCommerce involves paying for a domain name, hosting, and any necessary plugins or themes. However, once the website is set up, the costs associated with running can be much lower than the cost of listing your products on eBay.

Third, consider the level of control and customization you want to have over your online store. On eBay, you are limited to the features and design options provided by the platform, while on a website with WooCommerce, you have full control over the design and functionality of your store.

Before choosing an online sales platform, it's a good idea to consider your target audience, fees, and level of control, and compare them to your business goals. If you’re considering moving your site from an ebay Store to WooCommerce Website, give us a call to discuss whether it makes sense for you.

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